Within just a few years, it is likely you will be able to count the number of times per day you are offline more easily than the number of times a day you are online. You will be surfing the Web more or less constantly, and not just from your personal computer, but from your cell phone or pager, television, wristwatch, automobile, treadmill, or CD player. There will be more devices connected to the Web than people, including refrigerators, soda machines, medical instruments, die cutters, and thermostats.

The company you work for will order its office equipment and supplies over the Web; will schedule deliveries from suppliers over the Web; and will invoice customers, pay vendors, and communicate with employees, customers, agents, channel partners, and others via the Web. Your own company's Web site will, increasingly, become the company, maintaining automated relationships not just with customers, but with suppliers, lawyers, accountants, strategic alliance partners, employees, contractors, and perhaps even competitors.

The winners in this scenario will be those firms best equipped to cement long-term relationships with their biggest, most valuable customers. They can do this by making it easier for their customers to continue using the company's services than to have to shop around and set up new relationships. A company's Web site will be the primary interface between the company and its customers in this competitive race.

While many other competitive tools for meeting with and selling to
customers -- call centres, retail outlets, and automated sales forces -- are available, every single customer-interfacing technology will have to be integrated into a company's Web site in order to be effective.

We now know what the "one-to-one future" will look like. It is no longer a question of if this will happen, but when. In the next few years, operating a genuinely customer-oriented Web site will not be a futuristic vision or a technological luxury, but a competitive necessity. Will you be ready?

Introducing Escape Numedia. We don't just (Next!) churn out web sites to clients unfamiliar and maybe uncomfortable with this new medium. We engineer answers to your communications problems. Our result-oriented solutions come from the combination of management consulting services, technical expertise and creative excellence. Which means we're not simply web developers, we're thinkers who understand this ever-changing technology, using it to your best advantage. In fact, we have lots of experience in this stuff, and we can show you how to combine creative strategy and design with electronic marketing, publishing and communications.

We attribute our success to the philosophy that every solution is developed to meet a client's specific needs and goals. With that in mind, we've developed unique solutions for companies including USA WEEKEND,

These are exciting times. Let us help you dig below the surface and find the perfect solution.